Brearton

Doing that today would be like going into a restaurant and ordering a piece of cake — who knows what I'd get — chocolate, carrot or coconut? The digital marketer job title has become irrelevant. The explosion of new tools and digital channels make it ...

Marketing now bears responsibility for the entire customer lifecycle — from lead generation to customer advocacy. And as a result, is also responsible for the vast arsenal of tools and associated budget that identifies prospects, nurtures and converts ...

Even venture capitalists who themselves are in their 40s or older viewed Brearton and Schulz as really, really old. “Everyone wants to find the guy who's 27 years old in a hoodie,” says Brearton, referring to Facebook founder Mark Zuckerberg and his ...

Going into his senior project, Donnie Brearton, a student at Vets High School, had big aspirations: to hold a statewide singing competition. Now, this Friday, he will see this dream realized as five finalists battle it out on stage to be the first ...

“Not only do we think this is sustainable, but we believe that seven tools a day, in many cases, will end up being the conservative case,” Brearton told me. “With marketing now directly in the path to revenue and responsible for customer lifetime value ...

The five finalists will then receive free vocal lessons before the finale from Nancy Kennedy, Brearton's mentor as well as Vets' choral director. “The lessons alone make the competition worth it. I didn't see anything like this in the community so I ...